Business-to-business telemarketing agents constantly face the challenge of finding out how to use their conversation skills in closing sales deals with clients. Telemarketing is twice as challenging as face-to-face sales presentations because outbound sales agents can’t utilize their own and their prospects’ body language to navigate the conversation and make it more compelling. The language […]
In this age where smartphones have reached the status of being a necessity and not just a luxury, mobile marketing has become a promising option for businesses wanting to find a faster way to reach their prospects. Just like any digital marketing strategy, mobile marketing also gives retailers and business owners the opportunity to balance […]
Apple just introduced the newest additions to its product line, and much has already been said about what the iPhone 6, iPhone 6 Plus, and Apple Watch have in store for the marketing sphere. For the rest of the consumerist population, the devices are anticipated for their new design and features. But for marketing strategists, […]
With more and more brands heading over to Facebook to create a platform for better engagement with customers, the site has evolved into becoming a perfect avenue for businesses to conduct social media marketing campaigns. This opportunity is grabbed mostly by online sellers and marketers who want greater exposure for their products and acquire new […]
Regardless of the nature of your business or industry you re in, starting a company can be an overwhelming experience. You feel proud that you re finally launching your startup. But, you also feel worried about the difficulties that lie ahead. Just thinking about which traditional or digital marketing strategy to use can be intimidating […]
Welcome to the digital marketing age, where technology and online platforms have transformed the way we reach and engage with customers. It’s crucial to leverage effective marketing techniques and the power of digital marketing to stay ahead. However, managing all aspects of digital marketing in-house can be overwhelming and time-consuming. That’s where business process outsourcing […]
In order to promote products or services to existing and potential customers, a business has to invest time and effort in building winning marketing strategies. From social media marketing to traditional advertising, from sales promotions to referral incentives, options are increasingly becoming diverse for businesses wanting to increase their brands’ popularity. The money you invest […]
Aligning customer service and marketing is an often-emphasized move that many businesses swear by as the secret behind success. Any call center that operates inbound customer service in the Philippines is aware of this universal rule, but how exactly does a business process outsourcing (BPO) firm put this into action? These features that you probably […]
E-mail marketing is a strategy used by most businesses to establish strong communication lines with customers. Open Access BPO, a leading provider of call center outsourcing services, explains how you can secure a winning e-mail marketing campaign for your business.
Facebook is a tool that marketers and customer service teams use alongside call center services in the Philippines to engage with web-savvy customers. It showed weakening appeal in the past, but a recent survey shows that the social network can be a trusty market engagement tool again. News about Facebook’s popularity decline among the young […]