Far from its previous incarnation as a struggling economy in Asia, the Philippines is now a premiere location for telemarketing, web design, and other segments in the business process outsourcing (BPO) industry. It has also proven to be quite the force as it has managed to surpass other outsourcing hubs in Southeast Asia. And if […]
Telemarketing in the Philippines is among the most dominant facets of the country’s business process outsourcing (BPO) industry, often ranked next to the IT-BPO and Health Information Management (HIM) sectors. Given its prevalence in the market, it only makes sense that its terms and services are often mistaken for another. Below are the basics of […]
Digital marketing is a far cry from traditional marketing. It does away with traditional marketing roles and targets diverse audiences. Gone are the fancy gimmicks that would have potential customers flock to your marketing stunts by the hundreds. Instead, the competition has heated up to the point that you need to provide well-written and compelling […]
Telemarketing in the Philippines refers to services that generate interest in a company s products and services to convert leads into actual sales. While sales and telemarketing were previously separate parts of the spectrum, telemarketing in the Philippines encompasses both. Philippine-based call centers train their agents to be proficient in all aspects of telemarketing. Some […]
Running a new business would be less challenging if you have some much-needed expert help. Enter startup outsourcing. Starting a new business venture is an exhilarating and challenging endeavor. As a business owner, you have a multitude of tasks and responsibilities on your plate. One strategic decision that can significantly impact your success is startup […]
Expanding into international markets is a strategic move to fuel growth and seize new opportunities. And when it comes to global expansion, few markets hold as much promise as China. With its vast population, thriving economy, and increasing consumer purchasing power, China offers tremendous potential for businesses looking to expand their reach. However, entering a […]
Telling great customer support stories not only breathes life into your marketing strategy. It also lets you place your most-prized customers under the spotlight. Gathering valuable stories from your customers is an excellent way to make them part of your marketing initiatives. Doing so would make them feel valued, which can boost their brand loyalty. […]
If you’re having a hard time filling vacant positions within your organization, it may be time to refine and improve your employer brand. The term “employer brand” is a relatively new one. It was first defined in the Journal of Brand Management in 1996 to refer to an organization’s reputation as an employer, and not […]
If brands care about consumers, it results in great customer service stories. Here’s a look at just how impactful these stories are. Customer service is the foundation of a successful business, which is why it goes beyond just meeting basic needs and becomes a catalyst for building lasting relationships with customers. But how can businesses […]
Facebook kickstarted the F8 global developer’s conference at San Francisco with lots of good news. You can now start creating instant, immersive content for your followers on Facebook!