For several reasons, content marketing can be a very powerful tool in increasing a brand’s online visibility. The assumption that customers don’t care about content is wrong. Outsourcing service provider Open Access BPO understands that with strategic content production, one can establish a personal connection with the prospective customers since materials are tailored to their fields […]
A Makati City Representative has submitted two bills that aim to make night shift premium and the overtime pay of business process outsourcing (BPO) workers free from any tax computation. Open Access BPO, a provider of call center outsourcing services, shares the rest of the story.
What brings people to the social networking page of their favorite brands? More importantly, how does a digital connection affect their consumer behaviors? Open Access BPO, a leading provider of Philippine call center services, presents dissected reasons behind a consumer’s decision to follow brands online. Brands that maintain a social media presence as an alternate […]
A Philippine outsourcing provider, or any call center for that matter, can execute several methods to measure the satisfaction level of their customers. Among which is through an interactive voice response or IVR-based post-call survey where a customer answers a set of questions regarding his recent interaction with a customer service representative. While this is […]
Call centers monitor their operations based on various metrics and key performance indicators (KPI) to measure how their employees and equipment are performing. These metrics can tell many things, including details that can make evaluations overwhelming with confusing numbers. Most of the time, they only tell about minor statistics but don t reflect the overall […]
The power of SMS or short messaging system as a customer service tool has been receiving greater attention now that more and more companies realize how fast, cost-efficient, and personal service becomes when delivered through text messages. SMS has major advantages against other non-voice tools, but it needs to be executed with precise strategy in […]
What do outsourcing relationships need in order to survive? Practically, both parties need to allot sufficient funding on the outsourcing endeavors—the client investing money to keep the vendor’s operations going and keep the resources (manpower, skills, facilities) in top shape. In return, the investor reaps bigger profits and stronger customer ties, thanks to the vendor’s […]
Multilingual call center services and KPO are two of the fastest rising subsets of outsourcing today. Like them, will media process outsourcing catapult its way to a high position in the industry? Media process outsourcing (MPO) is a relatively new segment of the outsourcing industry that is making buzz. This is because of the increasing […]
The House of Representatives is nudging Philippine outsourcing providers to raise the compensation that business process outsourcing (BPO) employees take home when assigned to work during the graveyard shift.