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Online community management: When is it right to ban members?

Online content moderators are like members of your neighborhood watch. Just like your local community, Internet users are free to interact with one another and express contrasting opinions on different matters. But just like any forms of organization, there will always be people online who won t behave the way you expect them to.

Why you should welcome user-generated content even when it can be damaging

Making your online platforms interactive by welcoming comments, reviews, contest submissions, social media posts, and other contributions is definitely a good way of strengthening your online presence. These interactions drive audience engagement and draw prospective customers closer to your brand. Not all forms of user-generated content (UGC), however, are good for you. Welcoming UGC can […]

Crowdsourcing Content Moderation: Why It’s Risky For Your Brand

From social media posts and customer reviews to forum discussions and comment sections, brands are faced with the challenge of managing and moderating the content created by their users. Understanding Millennials and Gen Zers’ Passion for User-Generated Content To address this issue brought by the growing volumes of user-generated content on online platforms, some companies […]

What qualities should your online community managers possess?

As website owners like you look for new ways to take your social marketing strategy to a higher level, it’s only natural for you to eventually hire experts that can safeguard your online platforms. You can either outsource content moderation to a digital security agency or hire community management experts yourself.

Why Automation Can Never Replace Human Content Moderation

The development of automation and artificial intelligence threaten to replace human content moderation. Will it work, though? Content moderation plays a crucial role in ensuring a safe and positive online environment. With the rise of automation, there has been a growing debate about whether machines can fully replace human content moderation. Today, we will explore […]

Win the battle against forum spam by optimizing registration

Your online forum is where members of your community can discuss and exchange ideas that are related to your brand’s niche. This helps make your website more welcoming to new users. Unfortunately, forums are also the favorite hangout places of sneaky link builders and digital marketers.

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