In today’s digital age, you’d expect businesses to be well-aware of their consumers’ e-commerce needs and are able to provide the level of service that matches a modern person’s standard for quality customer experience. Recent figures, however, reveal that not all brands are completely in touch with what their audiences want, thus creating a digital […]
As Asia maintains its dominance in the global outsourcing scene, the region continues to produce new business process outsourcing (BPO) hubs to its arsenal of world-class business centers. Among those emerging BPO destinations is Taiwan. But does this East Asian island nation have what it takes to position itself among Asia s roster of already-established […]
Businesses need to ensure a positive customer experience, which is why important brand touchpoints need to be optimized. Customer experience encompasses every interaction a customer has with a company, from browsing a website to engaging with customer service representatives. These interactions, known as brand touchpoints, play a pivotal role in shaping the overall customer experience. […]
Social login has been saving users and brands alike from the hassles of making customers give the same information over and over again for the different sites they visit. With just a click, users can easily connect their social media profile to a third-party site and sign in using the details they previously set up. […]
In a bid to further polish Davao as the Philippines next premier information technology and business process outsourcing (IT-BPO) hub, an international consulting company put to together a two-week training course for young potential programmers in Davao.
It’s no big secret that images sell better than words in the online world. Visuals play a role so integral in content marketing that even text or audio media must somehow come with an image for them to get noticed, shared, and deemed complete. In social media marketing, having visually appealing content to go with […]
Fending off unwanted calls has been one of the duties of the Federal Communications Commission (FCC) in order to provide a trouble-free communication experience to the American public. A product of this effort is the National Do Not Call Registry, a service that gives users the choice to keep telemarketers from reaching their numbers. Among […]
Google I/O has been recently concluded, with loads of insights, announcements, and updates about all things online. If you missed the 17th annual software developers’ conference, here are the important bits that you need to know to keep your social media and digital marketing strategies ahead of the game.
Social media has been serving as a positive catalyst that s shaping industries all over the world. Fusing it with various business functions like ecommerce, marketing, and customer support elevates customer experience by adding convenience, speed, and interactivity to these processes. Like them, customer relationship management (CRM) is also adapting traits of social networks to […]
Gartner recently released the 2014 edition of its global market share study on customer relationship management software, which has generally positive insights about the CRM market.